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Effective Writing — What, When, and How to Say It Electronically

Scott Dinwiddie and Joan Millett

Email is now the predominate form of written communication in business today. How do successful professionals use email to communicate effectively? We'll discuss:

• Keys to effective writing, such as targeting your reader, formulating persuasive and informative statements, using appropriate tone, and making time to self-edit.
• Roles of electronic communication in the enterprise today, including information, persuasion, and documentation.
• Considerations for incoming and outgoing messages, including overall volume, confidentiality and privacy, etiquette, and traceability.

Discover how effective email communication can expand your professional skills and help you stand out from the crowd. 59 minutes.

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